Hamilton County Board of Elections
- INDUSTRY
Government
- NO. OF EMPLOYEES
50+
- TIMELINE
14 weeks
- PRODUCTS & SERVICES
Branding, Messages, Website, Intranet, Custom APIs, Security, Email Marketing, Analytics, Video
- Visit Live Website
Seeking to make the voting process as hassle-free and accessible as possible, the Hamilton County Board of Elections (BOE) partnered with USDP to create a simple yet refined website for voters. Understanding that the BOE site needs to cater to multiple users including voters, campaigns, and the media, USDP developed the website to fluidly accommodate all visitors and prioritize content during election cycles.
The site’s home page exemplifies how many different moving parts can be brought together into an organized format. Multiple call-to-action options, structured to resemble a rotating wheel, offer easy access to commonly searched information such as voter registration, publicly accessible voter statistics for campaigns, and direct poll results.
APPROACH
Strategic Planning & Understanding Users
The new website also uses simple card layouts to streamline critical announcements and popular content for users. Additionally, the site provides educational content about the voting process and requirements, directions for finding polling locations, and even clarification about voting myths versus actual Ohio law (fun!). Strategically positioning this content has been a big success based on user feedback
SOLUTION
Results
Each page of the BOE site seamlessly adjusts for any mobile device, ensuring that voters countywide, regardless of device type, have the opportunity to carry out their democratic duty. The State of Ohio has recognized Hamilton County BOE as the top local election site in our state. It is now a model for election organizations across the country.
"BOE contracted with US Digital to redesign our website, with a complex database, within a very tight timeframe. US Digital not only met our deadline but exceeded our expectations! They have a highly skilled team with an eye for detail. Great customer service!"
-SHERRY POLAND , DIRECTOR OF ELECTIONS
Work